As I was building my activities around my Cosmic Whispers brand, I noticed how difficult it could be to organize all I wanted to do and be into an integrated set of products and/or services that people could see themselves relating to. Have you noticed this, too? For example, how do I describe the overall […]
Main Content
Latest Design Discoveries
Marketing: A Return to Reputation
Been busy in my head trying to make the idea of marketing feel authentic to me. This internal debate has been going on since I started my book indexing and editing business many years ago (more on what I’m still doing with that here). I’ve been listening to Mitch Joel’s marketing podcast, Six Pixels of […]
My Social Media Strategy for 2019
Big shifts are happening in people’s use of social media for both personal and business purposes, thanks to the downsides of the advertising revenue and data mining models used by the big social networks. I see those ads, and I avoid clicking on them simply because I know I’m being manipulated. On the other hand, […]