As I’ve mentioned in a couple of previous posts on security (Basic and Advanced DIY), most folks don’t need anything fancy to provide effective security for their sites (unless you are Verizon, or ExxonMobil, or a celebrity blogger). However, if you are getting just a bit more popular (say, 50 followers or more and more […]
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Gather Your Tribe Around the Fire
I don’t really like “marketing” my businesses in the traditional sense, but I’ve been listening to marketing shows on the road between errands (my fav is Mitch Joel’s Six Pixels of Separation—The Twist Image Podcast). I don’t like advertising per se (I ignore 99% of it myself). Mitch has fascinating discussions with entrepreneurs and marketing […]
What’s a Landing Page?
…and do I need one in principle? For the second question, not necessarily, but let’s get to the definition first. Normally, landing pages are launched separately from your home page to promote something specific, like the launch of a new course (that you want people to click through and pay for), the launch of a […]